- 02
- SEP
- 2011
Video blog: Ariba's Tim Minahan talks Social Media and SRM
Author: Mark Perera - Categories: Supplier Relationship Management, Technology & Apps
In our latest video blog, Mark Perera talks to Tim Minahan, chief of marketing at Ariba, about how procurement can make the most of technology.
As part of the PIU's programme of events on social media, this video explores the SRM potential for using new means of communication.
If you are interested in finding out more about social media, please clickhere.
Minahan believes that there are three keys advantages of engagement:
- Market intelligence. Make the most of LinkedIn, twitter and other channels for exchanging key information and best practice.
- Peer engagement. Share information from trusted colleagues about products and suppliers.
- Supplier collaboration. Use social media as a channel for negotiation, as well as continuous improvement of relations.
If you are interested in finding about more social media, please click here.
Link to LinkedIn application: Job Change Notifier.
Comments
Justin Fogarty via LinkedIn
Wed 7 Sep 2011 17:12
Nice use of Goggle+! Nice idea Mark!